--- title: Call Tracking Use Cases [Global Voice & Text via API] canonical: https://telnyx.com/use-cases/call-tracking --- # Call Tracking Use Cases \[Global Voice & Text via API\] **Use Case** # Call tracking **About** ## Take the guesswork out of marketing campaign ROI Modern marketing analytics should be supported by intelligent communications. Build call tracking software and marketing analytics tools with compliant configurable calling, texting and media tools. Deliver data to attribute conversions across multiple channels and generate intelligence that maximizes conversions from each marketing channel. ## Benefits ## Migrate to a lower-cost provider in days Enjoy lower usage and numbering prices, plus easy automated porting and migration tools. 30% ## Typical cost savings when switching to Telnyx ## Own your telephony with next-gen APIs Leverage carrier-grade porting, provisioning and monitoring tools for complete control over inbound call source tracking and on-call behavior. #1 ## Most implementable CPaaS platform, G2 Winter 2023 **How It Works** 1. **1** ### Purchase or port phone numbers Choose from our deep inventory of phone numbers or leverage our automated porting process. Telnyx porting is simple and fast. 2. **2** ### Integrate voice or SMS into your application Build compliant, secure calling and texting everywhere on our global private network. Rest assured your messages will get delivered. 3. **3** ### Generate real-time analytics Accurately attribute calls to marketing campaigns when your listed, unique phone numbers are called or texted. Create stunning dashboards with the output. 4. **4** ### Scale call tracking across the globe Provision or port numbers in new countries on demand via API, and apply the same inbound attribution logic to them in one click. Products ## Gain insights in every channel [See all products](https://telnyx.com/products) * [![Telnyx Cloud Storage Product Animation](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Storage_Storage-bdc04c52.png?width=640&format=webp)Voice APIBuild intelligent routing, queueing and recording. Access live call audio in real-time via API.EXPLORE VOICE API](https://telnyx.com/products/voice-api) * [![Inference API graphic](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Inference-011fcc8b.png?width=1696&format=webp)Global NumbersExpand locally and globally with ease, using advanced number search. Buy or port numbers via API.EXPLORE GLOBAL NUMBERS](https://telnyx.com/products/phone-numbers) * [![Woman sends text message](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_SMS-API-0905ed67.png?width=640&format=webp)SMS APITurn on text tracking in days with our flexible, easy to integrate APIs.EXPLORE SMS API](https://telnyx.com/products/sms-api) **Resources** * ### Build a call tracking app with the Telnyx Voice API In this tutorial, you'll learn how to build a call tracking application using the Telnyx API and our Node SDK. [Explore docs](https://developers.telnyx.com/docs/voice/programmable-voice/call-tracking) * ### 7 ways to differentiate your call tracking application Follow these best practices to deliver outstanding call tracking and analytics; set your app apart from the competition. [Read article](https://telnyx.com/use-cases/call-tracking) * ### Hosted messaging explained Turn on inbound text message tracking in days without porting your numbers from your existing provider. [Read article](https://telnyx.com/resources/hosted-messaging-telnyx) ## Ready to build something incredible? [Sign up](https://telnyx.com/sign-up)[Contact sales](https://telnyx.com/contact-us) ## FAQ ### What is call tracking? Call tracking is the process of determining how callers found your business. Sales and marketing teams can track calls to attribute phone calls to the specific marketing channels that led people to contact you. Call tracking helps you measure the success of advertising campaigns by measuring lead generation—subsequently, knowing what makes your phone ring allows your team to optimize future marketing strategies. ### How does call tracking work? ### What features are important when selecting a vendor for call tracking? ### How can I leverage Telnyx to develop call tracking for my business? [Start building](https://telnyx.com/sign-up) ### Ask AI * [![GPT](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/chatgpt_icon-ea55e09d.jpeg?width=92&format=webp)](https://chat.openai.com/?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Claude](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/claude_icon-c7c8eef3.webp?width=92&format=webp)](https://claude.ai/new?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Perplexity](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/perplexity_icon-cd5b74f1.webp?width=92&format=webp)](https://www.perplexity.ai/search?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Gemini](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/gemini_icon-4ff1cbf4.webp?width=92&format=webp)](https://www.google.com/search?udm=50&aep=11&q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Grok](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/grok_icon-e588e5bd.webp?width=92&format=webp)](https://x.com/i/grok?text=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.)