--- title: Custom Communications for Business to Consumer Brands canonical: https://telnyx.com/use-cases/ecommerce-b2c --- # Custom Communications for Business to Consumer Brands **Use Case** # B2C messaging **About** ## Build eCommerce SMS solutions without hassle eCommerce platforms are complicated enough to build without worrying about compliance, delivery and throughput. Today's eCommerce marketers need to increasingly consider regulations, distribution and volume limits. Our award-winning Messaging API and expert team are designed to get you the best results from your eCommerce platform while remaining easy to work with. ## Benefits ## An API built for mega scale Scale from tens to millions with our flexible, scalable, developer-friendly API. \>1BN ## Billions of messages sent via the Telnyx API ## Reduce costs without reducing results Through our commitment to value through optimization, our platform and team ensure you get a great deal without sacrificing performance. 30% ## Average savings on messaging costs **How It Works** 1. **1** ### Purchase or port a SMS/MMS capable number Set up a Telnyx account, purchase phone numbers and complete any required registrations via self-service Mission Control portal or the registration APIs. 2. **2** ### Build your SMS/MMS eCommerce application(s) Build out your SMS and MMS service, test mass SMS sends or simply integrate with your existing eCommerce notifications services. 3. **3** ### Test your first sends Test sending at small scale. Use our reports and debugging tool to iron out any issues. If you still get stuck, work with our expert support team at no extra charge. 4. **4** ### Scale to millions Telnyx’s billion-scale API with built-in automated compliance can help you reach massive volumes without compromising deliverability or your reputation. Products ## Popular Telnyx offerings for eCommerce [See all products](https://telnyx.com/products) * [![Woman sends text message](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_SMS-API-0905ed67.png?width=640&format=webp)SMS APIProgrammatically send enterprise grade SMS to your customers.EXPLORE SMS API](https://telnyx.com/use-cases/sms-customer-service) * [![Short Code Image](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_Short-Code-fa5fed3c.png?width=640&format=webp)Short CodeSend up to 20x more than typical number types with Short Code Messaging to the U.S. and Canada.EXPLORE SHORT CODE](https://telnyx.com/products/sms-short-code) * [![10 DLC text image](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_10DLC-a4be6ddd.png?width=640&format=webp)10DLC NumbersStandard long code messaging capable numbers for the U.S. and Canada.EXPLORE 10DLC](https://telnyx.com/products/10dlc-registration) * [![MMS-API Image](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_MMS-API-fd1dd322.png?width=640&format=webp)MMS MessagingSend and receive coupons, product images, videos and other promotions.EXPLORE MMS API](https://telnyx.com/products/mms-api) **Resources** * ### Messaging API Documentation Telnyx’s Messaging API supports SMS messages and MMS from 10DLC, short code, toll free numbers, mobile, alphanumeric and more. [Explore docs](https://developers.telnyx.com/api/messaging) * ### Complete Guide to Compliant SMS Compliance is a major concern for today’s marketers. This article outlines some of the requirements for compliance when conducting SMS campaigns. [Read guide](https://telnyx.com/resources/sms-opt-in) * ### Message sending tutorial Learn how to send an account notification message programmatically using the Telnyx Messaging API. [See tutorial](https://developers.telnyx.com/) ## Ready to get started? [Sign up](https://telnyx.com/sign-up)[Contact sales](https://telnyx.com/contact-us) ## FAQ ### How can SMS and MMS be used for eCommerce? SMS and MMS messages can be used for a variety of purposes in eCommerce: from marketing to account notifications to order status updates and more. ### Is SMS and MMS for eCommerce effective? ### How do I send SMS and MMS using the internet? [Start building](https://telnyx.com/sign-up) ### Ask AI * [![GPT](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/chatgpt_icon-ea55e09d.jpeg?width=92&format=webp)](https://chat.openai.com/?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Claude](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/claude_icon-c7c8eef3.webp?width=92&format=webp)](https://claude.ai/new?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Perplexity](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/perplexity_icon-cd5b74f1.webp?width=92&format=webp)](https://www.perplexity.ai/search?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Gemini](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/gemini_icon-4ff1cbf4.webp?width=92&format=webp)](https://www.google.com/search?udm=50&aep=11&q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Grok](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/grok_icon-e588e5bd.webp?width=92&format=webp)](https://x.com/i/grok?text=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.)