--- title: SMS API | Built for CRM and Sales canonical: https://telnyx.com/use-cases/sms-api-crm-sales --- # SMS API | Built for CRM and Sales **Use Case** # SMS API for CRM and sales **About** ## Build a custom SMS CRM with ease using our Messaging API Building a Customer Relationship Management tool takes time and effort—not only are there technical considerations, but it needs to be compliant with appropriate data and privacy restrictions. Enabling CRM software with texting adds additional challenges around number type and delivery. Our Messaging API empowers developers to implement CRM SMS in 30 minutes or less. ## Benefits ## Messaging that delivers An SMS CRM needs to have high delivery in order to work, and our API and team are dedicated to just that 20% ## Typical deliverability improvement ## Great savings and great results With Telnyx, you can have both high quality and a great price. 30% ## Average savings on messaging **How It Works** 1. **1** ### Connect your CRM to SMS via our messaging API Set up a Telnyx account, purchase required phone numbers and complete any required registrations by working in our self-service [Mission Control Portal](https://portal.telnyx.com/ "Mission Control Portal"). 2. **2** ### Test your first SMS CRM sends and identify any issues Build a programmable SMS service for your CRM, test SMS sales sends directly or even create an SMS bot to engage sales leads. Our API automatically optimizes your sends for deliverability and compliance. Detailed, transparent debugging tools allow you to identify issues. 3. **3** ### Leverage our expertise to resolve issues If it's a common issue, there’s a doc for it. And where there isn’t, our expert team is dedicated to ensuring your CRM SMS sends work correctly at no extra charge. 4. **4** ### Scale your messaging with confidence Telnyx works closely with industry regulators, carriers and intermediaries to ensure the highest possible performance. We proactively intervene or advise where required, so that you can go from 100 to 100,000 with confidence. Products ## Popular Telnyx offerings for SMS CRM [See all products](https://telnyx.com/products) * [![Woman sends text message](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_SMS-API-0905ed67.png?width=640&format=webp)SMS APISend SMS, MMS and more via our award-winning API.EXPLORE SMS API](https://telnyx.com/products/sms-api) * [![10 DLC text image](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_10DLC-a4be6ddd.png?width=640&format=webp)10DLCBuy, register and manage 10DLC numbers, brands and campaigns for all your sales and CRM needs.EXPLORE 10DLC](https://telnyx.com/products/10dlc-registration) * [![Toll-Free Numbers Hero Asset](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Detail_Hero_Comms_Toll-Free-Numbers-72d08d3d.png?width=1696&format=webp)Toll-free NumbersBuy toll-free numbers and add SMS functionality, or port existing ones.EXPLORE TOLL-FREE](https://telnyx.com/products/toll-free-numbers) * [![Inference API graphic](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Inference-011fcc8b.png?width=1696&format=webp)Global NumbersBuy and manage global numbers with international SMS capability for your sales and customer teams.EXPLORE NUMBERS](https://telnyx.com/products/phone-numbers) **Resources** * ### Messaging API documentation for SMS CRM Telnyx’s Messaging API supports SMS and MMS from 10DLC, toll-free numbers, mobile and more. [Explore docs](https://developers.telnyx.com/api/messaging) * ### Telnyx for contact center Looking to build not just SMS for CRM but an entire contact center experience? Check out what else you can bake into your customer experience using Telnyx. [Download eBook](https://telnyx.com/resources/ebook-how-to-build-a-customer-first-contact-center-platform) * ### Receive SMS via Messaging API Need to receive messages from customers making or responding to sales enquiries? Check out this helpful guide. [Explore docs](https://developers.telnyx.com/docs/messaging/messages/receive-message) ## Ready to get conversational? [Sign up](https://telnyx.com/sign-up)[Contact sales](https://telnyx.com/contact-us) ## FAQ ### How can I send automated texts to customers? If you want to automate a CRM SMS, you can have your application/service connect to our API as part of its logic. ### Can I text my customers using CRM? ### How can I get a text number for my business? ### How can I make an SMS bot? How can I make a text bot? [Start building](https://telnyx.com/sign-up) ### Ask AI * [![GPT](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/chatgpt_icon-ea55e09d.jpeg?width=92&format=webp)](https://chat.openai.com/?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Claude](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/claude_icon-c7c8eef3.webp?width=92&format=webp)](https://claude.ai/new?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Perplexity](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/perplexity_icon-cd5b74f1.webp?width=92&format=webp)](https://www.perplexity.ai/search?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Gemini](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/gemini_icon-4ff1cbf4.webp?width=92&format=webp)](https://www.google.com/search?udm=50&aep=11&q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Grok](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/grok_icon-e588e5bd.webp?width=92&format=webp)](https://x.com/i/grok?text=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.)