--- title: SMS Marketing API and Platform [Use Cases] canonical: https://telnyx.com/use-cases/sms-marketing --- # SMS Marketing API and Platform \[Use Cases\] **Use Case** # SMS marketing **About** ## Add SMS to your marketing without delivery issues SMS marketing software is complicated enough to build without worrying about compliance, delivery and throughput. Today's SMS campaign marketers increasingly need to consider regulations, distribution and volume limits. Our award-winning Messaging API and expert team are designed to get you the best results from your SMS marketing software while remaining easy to work with. ## Benefits ## An API built for mega scale Scale from tens to millions with our flexible, scalable, developer-friendly API. \>1BN ## Billions of messages sent via the Telnyx API ## Reduce costs without reducing results Through our commitment to value through optimization, our platform and team ensure you get a great deal without sacrificing performance. 30% ## Average savings on messaging costs **How It Works** 1. **1** ### Purchase or port an SMS/MMS capable number Set up a Telnyx account, purchase required phone numbers and complete any required registrations via self-service Mission Control portal or the registration APIs. 2. **2** ### Build your SMS/MMS marketing application(s) Build out your SMS marketing service, test mass SMS sends or simply integrate with your existing SMS marketing software. 3. **3** ### Test your messages before actually sending Test sending at small scale. Use our reports and debugging tool to iron out any issues. If you still get stuck, work with our expert support team at no extra charge. 4. **4** ### Scale your marketing to millions Telnyx’s billion-scale API with built-in automated compliance can help you reach massive volumes without compromising deliverability or your reputation. Products ## Popular Telnyx offerings for SMS / MMS Marketing [See all products](https://telnyx.com/products) * [![Woman sends text message](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_SMS-API-0905ed67.png?width=640&format=webp)SMS APIProgrammatically send enterprise grade SMS to your customers.EXPLORE SMS API](https://telnyx.com/use-cases/sms-customer-service) * [![Short Code Image](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_Short-Code-fa5fed3c.png?width=640&format=webp)Short CodeSend up to 20x more than typical number types with Short Code Messaging to the U.S. and Canada.LEARN MORE](https://telnyx.com/products/sms-short-code) * [![10 DLC text image](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_10DLC-a4be6ddd.png?width=640&format=webp)10DLC NumbersStandard long code messaging capable numbers for the U.S. and Canada.LEARN MORE](https://telnyx.com/products/10dlc-registration) * [![MMS-API Image](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/Product_Thumbnail_Comms_MMS-API-fd1dd322.png?width=640&format=webp)MMS APISend and receive coupons, product images, videos and other promotions.LEARN MORE](https://telnyx.com/products/mms-api) **Resources** * ### Messaging API documentation Telnyx’s Messaging API supports SMS messages and MMS from 10DLC, short code, toll free numbers, mobile, alphanumeric and more. [Explore docs](https://developers.telnyx.com/docs/v2/messaging/overview/) * ### Complete guide to compliant SMS marketing campaigns Compliance for SMS marketing is a major concern for today’s marketers. This article outlines some of the requirements for compliance when conducting SMS campaigns. [Read article](https://telnyx.com/resources/sms-opt-in) * ### Complete guide to political SMS campaigns SMS marketing campaigns for political purposes incorporate some of the most innovative and dynamic marketing strategies used in high volume messaging. [Read article](https://telnyx.com/resources/2024-guide-to-political-campaign-text-messaging) ## Ready to get started? [Sign up](https://telnyx.com/sign-up)[Contact sales](https://telnyx.com/contact-us) ## FAQ ### What is SMS marketing? SMS marketing is sending a large number of promotional messages to mobile phones from an organization (typically a private company, including corporations and small businesses). ### Is SMS marketing effective? ### How does text message marketing work? ### How do I send SMS using the internet? How can I build an SMS marketing platform? ### Can I send SMS marketing messages on the web for free? How much does SMS marketing cost? ### How do I get mobile numbers for SMS marketing? ### Can you send bulk SMS using Python? ### How can I become a bulk SMS reseller or bulk SMS provider? ### How does a bulk SMS gateway work? [Start building](https://telnyx.com/sign-up) ### Ask AI * [![GPT](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/chatgpt_icon-ea55e09d.jpeg?width=92&format=webp)](https://chat.openai.com/?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Claude](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/claude_icon-c7c8eef3.webp?width=92&format=webp)](https://claude.ai/new?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Perplexity](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/perplexity_icon-cd5b74f1.webp?width=92&format=webp)](https://www.perplexity.ai/search?q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Gemini](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/gemini_icon-4ff1cbf4.webp?width=92&format=webp)](https://www.google.com/search?udm=50&aep=11&q=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.) * [![Grok](https://d2efw2akbx8gaf.cloudfront.net/https://dotcom-payload-assets-prod.s3.us-east-1.amazonaws.com/cms-media/grok_icon-e588e5bd.webp?width=92&format=webp)](https://x.com/i/grok?text=What makes Telnyx's global network different, breakdown call quality for normal phone calls and voice AI calls.)