CNAM helps your calls look legitimate before they're answered

If you aren’t familiar, CNAM is simply Caller ID Name, which is a 15-character string normally displayed with the Caller ID to help users identify who’s calling. We’ve made activating this feature so easy in our Mission Control—here’s how:

Key points

• CNAM is the caller ID name associated with a phone number during an inbound or outbound call.
• Accurate caller identity can improve answer rates by making calls more recognizable and trustworthy.
• CNAM is one part of a broader voice trust strategy that also includes authentication and reputation.

CNAM Caller ID Instructions

• Click on the 'MY NUMBERS' tab at the top of the page.
• Choose a phone number to set up with CNAM, and click on the Caller ID Name Listing icon that corresponds to the number.
• The ‘ADVANCED’ window should pop up.

For Inbound

Inbound CNAM enables you to have the name of the individual calling your number to appear on your phone every time you receive a call. Within the ‘ADVANCED’ options window that you opened, check the box next to ‘Enable Caller ID Name’. That was easy!

CHECK OUT OUR CNAM FEATURE

For Outbound

Outbound CNAM lets you have your name be displayed on the receiving party’s device. In the same window, check the box next to ‘Enable CNAM Listing’ and input a 15 character name that you’d like to associate with that particular phone number.

If you have any questions, please don’t hesitate to contact us! Our amazing support team is available 24/7 in Mission Control. Feel free to schedule a demo at a time most convenient to you.